Growlabs allows you to easily customize each email you send by adding merge tags to your templates. Merge tags will auto fill the placeholders with your lead's information and your reps information such as name, company, job title etc.
When creating your template, select from one of the drop-down merge tag options to customize your email messaging.
Place your cursor where you'd like your merge tag to be inserted in your email template.
Once you've created a template that you are satisfied with save your changes to add your template to your library. From your template library select the Action button then Preview to view your template with your merge tags filled in and send yourself a test email.